The Monopoly Community Chest Challenge

When Hasbro asked for a global activation to excite Monopoly fans and drive sales of their classic board game, we came back with a huge idea: update the deck of Community Chest cards for the first time in 85 years.

  "The Community Chest Challenge" was born, inviting fans around the world to vote for 16 new cards to replace the original deck. More than 5,000,000 votes later, it's safe to say fans were excited to make a lasting impact on their favorite game.

Group Account Director: Nicolle Fagan

Executive Creative Director: Michael Gatti

Executive Producer: Matt Doyle

Creative Director: Scott Nicholson

Senior Strategist: David Bohl

Director of Production: Tyler York

Senior Editor: Josh Drake

Business Development Director: McKensie Saldo

Senior Copywriter: Drew Disabatino

Senior Designer: Madison Umbrello

Senior Account Executive: Haleigh Kelleher

Director, Project Management: Kyle White

Editor/Motion Designer: Tori DeYeso